A high-end movie theater experience
iPic Theater is a boutique luxury movie theater chain focusing on offering exclusive experiences to its guests and members.
For the opening of their first New York City flagship, iPic partnered with FatCap to give an upscale urban feel to the space. FatCap curated a selection of top local New York based talents whom each used distinctive mediums and styles to create impactful statement pieces. A focus was specifically given to artworks with an interactive or immersive component.
Not a single space at iPic Fulton Street is not strongly inhabited by art and the high-end venue is widely known for this aspect of its signature identity.
Each artist performed at their best, in a hectic yet very inspiring environment. The video below offers a glimpse into that process :
One of the masterpieces of this project has been installed a few months after the opening. A stunning sculpture handmade by American artist Li-Hill. Some components were shipped from Miami but the piece was mostly mounted on site.
The handcrafting process, as well as views from the artist can be seen in the following video :